McGuffin Mornings

A quarterly breakfast series of the latest trends, notes and insights from marketing industry experts.

Our Latest Batch
The Lost Art of Differentiation
How Bank of the West made itself unforgettable
Ben Stuart, CMO, Bank of the West; Drew Neisser, Founder & CEO of Renegade
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Every quarter, McGuffin serves up a premium blend of food and thought in downtown Chicago at our MCGUFFIN MORNINGS series. Each iteration sees a new speaker or presenter explain some of the finer details and insights of the marketing world that even some of the most savvy would like to brush up on.

Industry experts have discussed everything from Machine Learning to the power of your own personal brand. Plus, you get to chat over some breakfast food with others in the industry. LEARNING HAS NEVER TASTED SO GOOD.

Interested in knowing when our next McGuffin Mornings will take place? Subscribe to our email list, shoot us an RSVP, and we’ll be sure to save a you a seat.

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Past speakers and presentations

PAST SPEAKERS & PRESENTATIONS

The Lost Art of Differentiation
How Bank of the West made itself unforgettable
Ben Stuart –
Blog Recap
"D" is for Disruption
How the world’s most successful disruptors dream, drive and deliver
Mike Maddock – Innovator, entrepreneur, best-selling author, founding partner of innovation agency Maddock Douglas
Watch NowBlog RecapSpeaker WebsiteSpeaker LinkedIn
Brands In Flux
Leveraging the psychology of social media
JD Gershbein – LinkedIn master strategist, personal branding thought leader, founder of Owlish Communications
Watch NowBlog RecapSpeaker WebsiteSpeaker LinkedIn
Bitcoin. Blockchain. Baffled?
Taking the mystery out of cryptocurrency
Lamont Black – Assistant Professor of Finance in the Driehaus College of Business, DePaul University, Academic Director, DePaul’s Center for Financial Services
Blog RecapSpeaker LinkedIn
Marketing and the Machine
Machine learning and automation's impact
Laura Nelson – Google, Inc. partner lead
Your Gut Instinct is Showing
Data vs. instinct
Jennifer J. Fondrevay – C-suite marketing executive and growth strategy consultant to Fortune 500 companies, start ups and small business
Speaker WebsiteSpeaker LinkedIn
Creating Advertising That's Credible
More interesting, more human-to-human
Tagline Jim Morris – Creative director, CCO, Screen columnist, Columbia College instructor, tagline composer and ad industry legend
Speaker WebsiteSpeaker LinkedIn
Have Your Steak and Eat It Too
Seizing opportunities and building businesses
Bill Rancic – Inaugural “The Apprentice” winner, author, entrepreneur and philanthropist
Speaker Website
Can You Hear Me Now?
Finding your voice in a crowded, competitive world
Erika Napoletano – TEDx speaker, author, voice and personality consultant
Speaker WebsiteSpeaker LinkedIn
The Chase
Point-of-view on personal growth, happiness and rituals
Aaron Schoenherr – Founding partner of Greentarget
Speaker WebsiteSpeaker LinkedIn
Acknowledge, Accept, Excel
Maximizing strengths and understanding weaknesses
John K. Coyle – Olympic silver medalist, NBC analyst, professor and author
Speaker WebsiteSpeaker LinkedIn
Sharing Your Voice Through Video
Four pillars of YouTube success
Matt Ballek – Founder of VIDISEO and certified YouTube consultant
Speaker WebsiteSpeaker LinkedIn
Data in the Driver's Seat
Taking charge of your marketing analytics
Debra Zahay-Blatz – Ph. D, author, consultant and professor of marketing
Speaker WebsiteSpeaker LinkedIn
Brand: You
Empowering your personal communications
Sima Dahl – CSP, DMT, author, teacher, keynote speaker, branding consultant, Sway Factor™ trainer
Speaker WebsiteSpeaker LinkedIn
The Art of Reinvention
Striking a balance between inspiration and empowerment
Mike Maddock – Innovator, entrepreneur, best-selling author, founding partner of innovation agency Maddock Douglas
Speaker WebsiteSpeaker LinkedIn
11 Deadly Presentation Sins
A path to redemption for public speakers
Rob Biesenbach – Actor, author, keynote speaker, trainer, consultant
Speaker WebsiteSpeaker LinkedIn