As the 10th recipient of The McGuffin Grant, Remote Energy needed help selling in their mission and services. While the organization had grown considerably since its 2017 inception, in order to expand their services to more communities they were tasked with explaining complicated topics to government agencies unfamiliar with PV technology. And the arrival of a global pandemic only complicated matters further.
McGuffin worked with Remote Energy to create sales materials they could use to quickly and confidently explain who they are and what they do to potential funders and technical institutions. After a consultative brand discovery session and several messaging audits, McGuffin took the information and created a comprehensive pitch deck to explain Remote Energy’s mission and services. The deck included not only program information, but data visuals that broke down complex data into easily digestible graphics. The result was a ready-to-use presentation and refreshed brand messaging guaranteed to inform and engage future stakeholders.